11/6/2022 0 Comments Kirkland signatureSince Costco is not a producer, the company sources signature spirits from outside distilleries that produce high-quality, custom labels created to their specifications. Quite an impressive climb considering that of the 4000+ products Costco sells, only around 20 are liquor products sold under the Kirkland Signature label (via Forbes).Įven more impressive is that only 337 Costcos (out of more than 800 worldwide) sell spirits. The data noted shows Costco sold over $4 billion worth of alcohol in 2018, and by 2020, sales jumped to $5 billion. The numbers don't lie. Costco sells more wine than any other merchant globally and is likely the largest spirits retailer as well, reports Market Watch. #Kirkland signature for free#Perhaps you don’t live near a Costco, or have done the math and found that even overpaying for Kirkland products on Amazon outweighs the $75 Costco makes you hit for free two-day delivery.īut regardless, one of the main reasons for joining Costco is available without a membership-if you’re willing to pay the premium.Thousands of Costco members are happily sipping Kirkland Signature spirits. Whether those products are really worth overpaying for them, instead of just getting a membership to Costco, or buying similarly priced items on Amazon, is really up to consumers. “Compare any Kirkland Signature product with its brand-name counterpart, and you’ll see why so many Costco members rave about their purchases,” the brochure continues. A membership for Costco in the US starts at $60. Costco operates 773 stores in 12 countries, and offers e-commerce in six countries, it said in its earnings report from earlier this month. “Costco’s exclusive Kirkland Signature label isn’t just a house brand-it’s one of the best reasons to join Costco,” the company says in its membership brochure. (Costco also partners with Instacart to offer non-members deliveries of its products, although with shipping fees, using the service could end up being more expensive than just getting a Costco card.) There are, however, a few resellers on Walmart still trying their luck with overpriced Kirkland products. Costco used to work with Jet.com, an online retail startup bought by Walmart in 2016, but after the deal was completed, that door was closed. Kirkland ground cinnamon is actually about $3 cheaper on Amazon’s site than Costco’s own, as are Kirkland fish oil capsules (although the ones on Amazon appear to have an older branding than the ones on Costco).Ĭostco and Amazon weren’t immediately available to comment on the Kirkland products on Amazon, and whether this was an official partnership between the two retailers. Many of the products listed on Amazon are included in Costco’s own brochure (pdf) about membership as being some of its most popular Kirkland items, including the dog food, as well as men’s dress shirts, and health supplements.īut not every Kirkland product listed on Amazon is overpriced. Ironically, in both cases, Amazon prominently displays near the purchase button that it sells its own brands of products for much less Solimo dog food, and AmazonFresh olive oil. Similarly, Kirkland adult dog food retails for $43.99 on Costco’s site, but costs $56.29 on Amazon. #Kirkland signature zip#A 2-liter bottle of Kirkland-brand olive oil costs $22.99 on Amazon, but on Costco, it’s priced at $16.99 for my zip code. Some of the products appear to have a mark-up over their prices on Costco’s own website. You can also find Kirkland products on some of the more random corners of the internet. According to Business Insider, these sales on Amazon Marketplace account for a majority proportion of Costco’s online sales. There’s even a storefront on Amazon for Kirkland products. Many of these products are available with Amazon’s Prime two-day delivery option. There’s Kirkland slippers, Kirkland underpants, Kirkland plastic wrap, Kirkland coffee, Kirkland quinoa, and even Kirkland hair-growth pills. A quick scan of the web reveals that there are in fact dozens of Kirkland products being sold on Amazon’s website.
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